In developing the packaging for the EcoTech PRO Mini Heat Mat, my design concept was to continue to build on the EcoTech brand merging functionality with visual impact. Crafted in 2023, I wanted the packaging to immediately convey the product's purpose: providing a reliable heat source for hermit crabs and other invertebrates.

The colour scheme is a striking combination of black and a robust orange, chosen to embody the rest of the brands’ identity. The front of the package features a crisp design, and frames the product name and key details such as the 5-watt power rating and the one-year warranty, ensuring these essential details stand out.

Incorporating high-resolution images of the creatures that would benefit from this product was crucial. It serves not only to illustrate the product's use but also to create an emotional connection with the consumer, reminding them of the living habitats they are enriching with this purchase.

The back of the package is as practical as it is informative, with instructions that are detailed yet easy to follow. The layout was designed with the consumer in mind, offering a clear, step-by-step guide to safely install and use the heat mat, reinforcing the user-friendly nature of the product.

I made sure the design's and brand’s integrity was maintained on all sides of the design. This ensures immediate brand recognition and consistency, which is vital in a competitive retail environment.